BETHANY WILLIAMS AW20

AN EDITORIAL BY MARTIN HUFNAGEL

EDITORIAL | 13 January 2021

Photography (shot on film) & Intro: Martin Hufnagel
Model: Leon Schikalla @ PMA
Hair & Make-up: Boris Rieker
Styling: Klaus Oerter 
Assistance & Lightning: Maximilian Botsio 

Just 1 day before Germany went into a second lockdown, we shot these photos with Leon Schikalla at the beautiful Gastwerk Hotel in Hamburg. All clothes are from Bethany William's AW20 collection.

'This collection celebrates motherhood, sisterhood, childhood, and the family we choose.' (Bethany Williams)



All Illustrations by Melissa Kitty Jarram









Want to know more about Bethany Williams?

For the launch of Bethany‘s AW20 collection at The Wasted Hour, we talk about her background, how she was laughed at when she first presented her ideas, her first collaboration with groceries retailer Tesco, how she’s doing her research for social causes, and her upcoming projects with Adidas.

Image: Stewart Bywater

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SHOP THE COLLECTION: 

Magpie Jumper
Magpie Jumper
Magpie Jumper
Magpie Jumper
Magpie Jumper
Magpie Jumper
Magpie Jumper
Magpie Jumper

Bethany Williams

Magpie Jumper

€400.00
€280.00
Popper Joggers
Popper Joggers
Popper Joggers
Popper Joggers
Popper Joggers
Popper Joggers
Popper Joggers
Popper Joggers

Bethany Williams

Popper Joggers

€400.00
€280.00
Bell Tent Hooded Coat
Bell Tent Hooded Coat
Bell Tent Hooded Coat
Bell Tent Hooded Coat
Bell Tent Hooded Coat
Bell Tent Hooded Coat

Bethany Williams

Bell Tent Hooded Coat

€1,600.00
€800.00
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket

Bethany Williams

Toy Waste Jacket

€1,250.00
€625.00
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket
Toy Waste Jacket

Bethany Williams

Toy Waste Jacket

€1,250.00
€625.00
Zip Up Jacket
Zip Up Jacket
Zip Up Jacket
Zip Up Jacket
Zip Up Jacket
Zip Up Jacket
Zip Up Jacket

Bethany Williams

Zip Up Jacket

€500.00
€350.00