A PERSONAL LETTER

READ| 1 January 2020

Text & Title Photo: Martin Hufnagel

Thank you for 2019.

With the increasing noise of fireworks and the unstoppable ticking of the clock, it’s official: 2019 is over and 2020 has begun. With the dawn of the first day of the new year, I would like to take a moment to reach out to you.

I wish you all the best for the upcoming year. Health, precious moments with your close and loved ones, inspiration, and good energy.

With the growth of The Wasted Hour, the past 12 months have been full of many ‘firsts’ as well as countless ideas and new learning.

In the past year we have:
- Celebrated our first anniversary with our 100th order
- Extended our product range and added amazing new labels
- Launched our first billboard campaign in Hamburg – standing in front of one of those still feels unreal
- Started our podcast – every interview is a source of inspiration to me (and hopefully it gives you something too)

I knew that founding The Wasted Hour was doing what I love, and now I know that all the doubts, dissatisfaction and set-backs are also part of doing what I love.

All of this would be impossible without our amazing and growing team, our collaborators, our supporters and our customers. Thank you, from the bottom of my heart. I want to give something back, so in 2020, every order comes with a free The Wasted Hour poster.

I’m looking forward to everything that’s going to happen in the upcoming year.
Stay safe and all the best.


Martin